Chicago Fire - Season 1 - Key Art
NBC – Chicago Fire Season 1
April 18, 2012
  • TaskCreative Direction, Art Direction, Design, Layout, Web Development, Rich Media Ad Development, User Experience Design, Wireframe, Rapid Prototype, User Stories, User Flow, Advertising, Marketing, Social Media Marketing, Product Promotion

We designed and built the Starhawk websites for PlayStation.

This project contains three parts, the teaser website, the full-scale website, and the community website. The users can pre-order the game on PlayStation's website. When they visit the Media page, they can view and download the game trailers. When they check out the Game page, they can read the characters' bios. The website also provides the fans the latest news, blog posts and forum info of Starhawk. When the users login to the Community section, they can interact with other game players and share tips, weapons, and equipment.

This is one of the projects, which we are very proud of. With limited assets to begin with and an extremely tight deadline, we delivered this high quality design to the client on time. To translate the complicated data to an understandable, great-looking, and user-friendly community site is always a tough job, but we are pleased that after days and nights of hard work, the community site has successfully launched. With a great partnership with Dutch Monaco, we all worked as a team to deliver this great project to PlayStation.